Featured Works
Featured Works
Featured Works

Dairy Drop
Dairy Drop
UX/UI
UX/UI
Mobile
Mobile
Designed a mobile shopping experience for dairy and plant-based products, focusing on intuitive navigation, product browsing, and seamless delivery flow.
Designed a mobile shopping experience for dairy and plant-based products, focusing on intuitive navigation, product browsing, and seamless delivery flow.
Designed a mobile shopping experience for dairy and plant-based products, focusing on intuitive navigation, product browsing, and seamless delivery flow.

KEKI KEKI
KEKI KEKI
UX/UI
UX/UI
Mobile
Mobile
Conducted research and designed an end-to-end custom cake reservation system to improve usability in comparing prices, designs, and pickup schedules.
Conducted research and designed an end-to-end custom cake reservation system to improve usability in comparing prices, designs, and pickup schedules.
Conducted research and designed an end-to-end custom cake reservation system to improve usability in comparing prices, designs, and pickup schedules.

UX/UI
UX/UI
Mobile
Mobile
Led a team project to design POCKET, a student-focused finance app built end-to-end to simplify money management and encourage healthy financial habits through engaging, reward-based features.
Led a team project to design POCKET, a student-focused finance app built end-to-end to simplify money management and encourage healthy financial habits through engaging, reward-based features.
Led a team project to design POCKET, a student-focused finance app built end-to-end to simplify money management and encourage healthy financial habits through engaging, reward-based features.
Visuals
Visuals
Visuals
Who am I, really?
Who am I, really?
Who am I, really?



Rooted in psychology and design, I create intuitive, purposeful experiences that put users first. With empathy and clarity, I design seamless journeys across the web and mobile.
Rooted in psychology and design, I create intuitive, purposeful experiences that put users first. With empathy and clarity, I design seamless journeys across the web and mobile.
"Every product tells a story — mine always start with people."
"Every product tells a story — mine always start with people."
Work Experience
Work Experience
Work Experience
Yoyo
Yoyo
Current
Current
Product Designer
Product Designer
Product Designer
Led end-to-end design across web and mobile platforms as a solo designer, creating 300+ screens, collaborating closely with stakeholders, and conducting user testing to deliver an intuitive and scalable AI experience.
Led end-to-end design across web and mobile platforms as a solo designer, creating 300+ screens, collaborating closely with stakeholders, and conducting user testing to deliver an intuitive and scalable AI experience.
Freelance
Freelance
Current
Current
Multimedia Designer
Multimedia Designer
Multimedia Designer
Led branding, social media, and web design projects for 2+ clients, delivering impactful digital presentations and ensuring consistent branding across platforms.
Masterly
Masterly
Apr - May 2024
Apr - May 2024
Digital Design Intern
Digital Design Intern
Digital Design Intern
Created social media content, presentations, and marketing assets across Instagram, LinkedIn, and YouTube, driving a 30+ subscriber increase and 10.9k views in one week through targeted Google Ads campaigns.
Created social media content, presentations, and marketing assets across Instagram, LinkedIn, and YouTube, driving a 30+ subscriber increase and 10.9k views in one week through targeted Google Ads campaigns.
Seneca Works
Seneca Works
Feb 2023 - Apr 2024
Feb 2023 - Apr 2024
Content Creator
Content Creator
Content Creator
Designed and implemented a cohesive social media strategy for LinkedIn and Instagram, improving readability and brand consistency, and achieving a 275% increase in followers while coordinating with cross-functional teams to expand outreach.
Designed and implemented a cohesive social media strategy for LinkedIn and Instagram, improving readability and brand consistency, and achieving a 275% increase in followers while coordinating with cross-functional teams to expand outreach.
Naver Financial
Naver Financial
Dec 2021 - Mar 2022
Dec 2021 - Mar 2022
Content Creator
Content Creator
Content Creator
Simplified complex insurance content for South Korean users through user research and content strategy, improving accessibility, comprehension, and overall user experience.
Simplified complex insurance content for South Korean users through user research and content strategy, improving accessibility, comprehension, and overall user experience.
Tool Stack
Tool Stack
Tool Stack

Figma
Figma
Figma
3+ years experience
3+ years experience

Adobe
Adobe
Adobe
5+ years hands-on
5+ years hands-on

Notion
Notion
Notion
2 years of usage
2 years of usage

Framer
Framer
Framer
New but growing fast
New but growing fast
When I’m not designing…
When I’m not designing…
When I’m not designing…
In my free time, you’ll probably catch me falling (gracefully?) at the rink. I recently returned to figure skating after 10 years — and I’m loving every wobbly moment of it.
In my free time, you’ll probably catch me falling (gracefully?) at the rink. I recently returned to figure skating after 10 years — and I’m loving every wobbly moment of it.
@ Lake Louise
@ Lake Louise


